Elfcam.TV - Party with Marty!

Trailer Park wanted to create an internal piece to show our thinking, and how we’d bring an idea to market across the digital landscape. So we went out and created "Elfcam", which shows a day in the life of one Marty Elf. The site has links to a bunch of videos, hilarious in their banality. We added a Video Post Card functionality, and created a MySpace page, YouTube channel, along with a link to Marty Gear, via Cafe Press. It doesn’t have a heck of a lot views, but it was fun putting it together.